I almost bought a "hand-painted Van Gogh" off a folding table on a sidewalk in a city I won't name, from a guy who swore up and down it was oil, real oil, brush and everything, forty dollars, and I stood there doing the math on whether forty dollars was a steal or an insult, and it never once occurred to me to ask whether I was allowed to own it. Not whether it was good — I could see it wasn't, the yellow was wrong, too clean, no drag in the brush — but whether the whole transaction was legal. It felt like buying a shirt. It felt like the most obviously fine thing in the world. And here's the part that actually surprised me once I went and checked: for that particular painting, it was fine. Van Gogh's been dead since 1890. Nobody owns The Starry Night the way somebody owns a Marvel character. You can paint it, print it, tattoo it on your shin, sell all three, and the only thing stopping you is taste. But swap the guy's cardboard sign from VAN GOGH to WARHOL and the same forty-dollar transaction turns into something a lawyer would very much like to talk to both of us about, and the painting itself doesn't look any different, and that's the whole confusing, unfair, completely arbitrary heart of this article.
The wall you keep hitting isn't talent. It's a clock.
Here's what nobody tells you at the folding table: whether a copy is legal has nothing to do with how good it is, how famous the painting is, or how much you're willing to pay. It comes down to one number — how long ago the artist died — run through one rule. In the EU and the UK, copyright lasts the artist's life plus seventy years, and on the first of January after that seventieth anniversary, the gate swings open and the painting becomes everyone's, forever, free, no asking. Rembrandt's free. Vermeer's free. Van Gogh's so free it's almost funny. Picasso is not — he died in 1973, so nobody gets to sell you a legal print of Guernica until 2044. Dali's locked until 2060. Warhol until 2058. It's not a review. It's a calendar with teeth.
Look at what "copying" even means when the artist's medium is a machine that copies
Stand in front of Warhol's Marilyn Diptych at Tate Modern and you're looking at the single best argument ever made for why "I made it myself" isn't a legal defense. Fifty identical faces, twenty-five per panel, and the word "identical" is doing real work there — this isn't fifty paintings of Marilyn Monroe, it's one photograph pushed through a silkscreen fifty times, ink forced through mesh with a squeegee, dragged in one pass, thick and fast, no going back to fix a mistake because there's no time to fix a mistake. On the left panel the color is turned all the way up — hot pink skin, acid turquoise eyeshadow, egg-yolk yellow hair, lips the red of a stop sign — and it's garish on purpose, a screen test slide left in the projector too long. Down each row you can watch the machine start to fail: the pink drifts half a millimeter off the black key line, an eye socket blurs where the squeegee skidded, the ink pools thick in one corner of a mouth and starves to nothing in the next, so that by the time you get to the right panel the whole thing has gone gray and ghostly, faces bleeding into each other like a photograph left too long in the developer tray. That drift, that failure, that's not sloppiness — that's the entire point rendered in ink. Warhol didn't paint Marilyn Monroe fifty times because he loved her fifty different ways. He ran a photograph of her through an industrial process because that's what had already happened to her, to her face, to her name, a hundred thousand times over by magazines and studios and men who never once asked permission, and he wanted you to feel the machine doing it to you too. It is a painting about being copied, made entirely out of copying. And it is still, right now, this minute, completely illegal for a stranger to reproduce and sell.
The law finally caught up, and it landed on the side you didn't expect
In May 2023 the Supreme Court ruled on exactly this problem, and the case reads like it was written to be an example in an article like this one. Photographer Lynn Goldsmith shot Prince in 1984 for a one-time magazine license, four hundred dollars, done. Warhol took that photograph and silkscreened it — same trick as Marilyn — into a series called the Prince series. Fine, everybody agreed, transformative enough, nobody sued. Then in 2016 the Warhol Foundation licensed one of those silkscreens, Orange Prince, to a magazine for ten thousand dollars. Goldsmith got zero of it. She sued, and the Court sided with her, 7 to 2, on a test that's narrower and meaner than most artists want to hear: it doesn't matter how transformed the image looks if the new use serves the same purpose as the old one. Both images illustrated a magazine story about Prince. Same job, same market, and that similarity beat out every argument about how different the two pictures looked on the page. Kagan dissented, warned it would choke off exactly the kind of appropriation art Warhol built a career on. Maybe. But the ruling is the ruling, and it means "I changed it enough" is a much weaker shield than it used to be.
And it isn't just the painting that can be locked up — sometimes it's the photograph of the painting, which is a completely separate right that expires on its own clock. For thirty years, the Reina Sofia in Madrid banned photography of Guernica outright, only lifting it in September 2023, and Picasso's estate still administers reproduction rights in Spain through a collecting society called VEGAP, meaning even though the painting hangs in a public museum, printing it on a mug without a license is a phone call you don't want to get. Good news on the flip side, though: a 1999 US case called Bridgeman v. Corel ruled that a straight, faithful photograph of a public-domain painting — no creative choices, just documentation — doesn't earn its own separate copyright, because copying something exactly isn't creativity, it's a photocopier with better lighting. The EU passed the same rule into law in 2019. So a museum can gatekeep its own photography contractually, sure, but a flat, honest reproduction of something like the Mona Lisa can't be re-copyrighted just because someone photographed it well. Two locks, two different keys, and almost nobody selling you a print bothers to tell you which one they've actually cleared.
The verdict, in two tables, no hedging
Who's free right now, and who isn't:
| Artist | Died | Free to copy from | Where they rank in real demand |
|---|---|---|---|
| Henri Matisse | 1954 | 2025 (already) | Top 20 |
| Jackson Pollock | 1956 | 2027 | Top 20 |
| Rene Magritte | 1967 | 2038 | Top 5 |
| Edward Hopper | 1967 | 2038 | Top 25 |
| Pablo Picasso | 1973 | 2044 | #2 |
| Joan Miro | 1983 | 2054 | Top 10 |
| Marc Chagall | 1985 | 2056 | Top 10 |
| Andy Warhol | 1987 | 2058 | Top 35 |
| Salvador Dali | 1989 | 2060 | #1 |
| Roy Lichtenstein | 1997 | 2068 | Top 15 |
| Any living artist | — | not before 2096 | varies |
The two most-wanted artists on the entire market are both locked. That's not an accident.
Six ways people "copy" a painting, and what happens to each one legally:
| Act | If the painting is public domain | If it's still in copyright |
|---|---|---|
| Hand-painted copy | Legal — don't pass it off as the original | Infringement unless licensed |
| Giclee / print reproduction | Legal, if the photo is unencumbered | Infringement unless licensed |
| Licensed print | Not needed | The only clean route |
| Museum copyist (in the gallery, on permit) | Legal, permit-gated | Rarely granted |
| Appropriation art | Legal | Fact-specific — depends on purpose, per Warhol v. Goldsmith |
| Selling the digital file | Legal, if the photo is unencumbered | Infringement unless licensed |
This isn't legal advice, and terms vary by country — US works from before 1978 turn on registration and renewal, not the artist's death, and other countries run life-plus-fifty or life-plus-a-hundred. Check your jurisdiction. But the shape of the answer doesn't change: it was never about how good the fake is.
Three questions you're probably asking yourself
So is it actually legal to buy a reproduction of my favorite painting?
Depends entirely on whether the artist has been dead seventy years. Van Gogh, Vermeer, Rembrandt, Klimt — dead long enough, buy freely, paint it on your garage door if you want. Picasso, Dali, Warhol, Magritte — still locked, and a seller offering you a cheap "reproduction" of any of those four is either licensed, which is rare and they'd be advertising it, or breaking the law and hoping you won't ask.
If the painting's public domain, is the photo I found of it online free too?
Usually, if it's a faithful, flat reproduction — a straight photo of a public-domain painting doesn't earn its own new copyright in the US or the EU, that's Bridgeman v. Corel and Article 14 of the EU copyright directive, both settled law. But museums sometimes still slap restrictions on their own photography by contract, which is a different fight than copyright. Use an open-access program — the Art Institute of Chicago alone released over fifty thousand images for free, no strings — and skip the argument entirely.
Did the Warhol Supreme Court case basically outlaw collage and appropriation art?
No, but it took the floor out from under the easy defense. It's not enough anymore to say the new work looks different or means something different — the test is whether it serves the same purpose in the same market as the thing you copied. Warhol's Orange Prince illustrated a magazine story about Prince, same as Goldsmith's photo did. Same job. That's what lost the case, not the amount of visual change.
Related on WikiOO.org
- Want to actually own a free-and-clear Starry Night instead of arguing about one? Here it is.
- Monet died in 1926, so his water lilies have been public domain for decades — no clock left to run out on this one.
- If it's the "how do I even get a legal copy" question keeping you up, this is the plain-English rundown on how giclee reproduction actually works.
- Curious what "museum-quality" is supposed to mean once you've cleared the copyright question? This guide walks the whole thing.
- Rembrandt's been free for centuries — his full catalog is fair game if you want the safest possible sidewalk purchase.
- And if you want to see the other end of the spectrum — a living hand painstakingly copying a dead master, entirely legally — that's exactly what our hand-painted process does.
Sources
- In the Courts: The US Supreme Court's Warhol decision — WIPO Magazine
- Andy Warhol Foundation for Visual Arts, Inc. v. Goldsmith, 598 U.S. 508 (2023) — Justia
- Opinion of the Court, No. 21-869 (PDF) — Supreme Court of the United States
- Supreme Court sides against Andy Warhol Foundation — NPR
- Bridgeman Art Library, Ltd. v. Corel Corp., 36 F. Supp. 2d 191 (S.D.N.Y. 1999) — Justia
- Bridgeman Art Library v. Corel Corp. — Wikipedia
- Article 14, or when the Public Domain Enters the New Copyright Directive — Kluwer Copyright Blog
- Article 14 and the public domain — the state of play across Europe — Europeana Pro
- Photo ban lifted on Picasso's Guernica after 30 years — The Art Newspaper
- Reina Sofia Museum Lifts 30-Year Photo Ban on Picasso's Guernica — ARTnews
- Public Domain Day 2026 — Duke Center for the Study of the Public Domain
- Lifecycle of Copyright: 1930 Works in the Public Domain — US Copyright Office
- Open Access — The Art Institute of Chicago
- Live per-artist demand ranks based on actual customer order volume on WikiOO.org. Retrieved 8 August 2026.